Buick Verano ‘Inspire Your Senses’ 2012 Commercial – What’s the Song?
The latest Buick Verano commercial, titled ‘Inspire Your Senses,’ features a burst of energy from the hand-clapping song ‘Wild’ by Royal Teeth, a six-piece indie band from New Orleans, La.
The 30-second spot opens like anything but a car ad. The opening shots of dripping coffee make it look like a latte commercial. Next comes a close-up of a flower bursting open, and then a woman lying peacefully in a pool of water. Is this really a Buick commercial?
Finally, we see the car smoothly riding down a highway. The camera moves inside the vehicle, while text is displayed on the screen to highlight the Verano’s Quiet Tuning and Intellilink features.
Royal Teeth are signed to Dangerbird, the label of Silversun Pickups and Clap Your Hands Say Yeah. The group is on the road right now opening for Fitz and the Tantrums on a tour that lasts into early July. They will also perform at October’s Austin City Limits festival. ‘Wild’ appears on their EP ‘Act Naturally’ and can be found online as a free download.
Buick has been busy promoting the Verano this year. In March, they teamed with Neon Trees and Pandora for a humorous commercial showing how many music choices Verano drivers have on their radio.
Hear Royal Teeth’s ‘Wild’ in the Buick Verano 2012 Commercial
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