Hype Hotel Created Unforgettable SXSW Experiences
Throughout SXSW, there were so many shows and parties that it was impossible to see everything. So what did we do? We holed up at the Hype Hotel and enjoyed dozens of killer gigs all week long. From Spoon to Earl Sweatshirt, it was an unforgettable week thanks to Hype Hotel and its sponsor, Mazda. If you weren't lucky enough to be at the shindig, check out the video above for a small taste of what you missed.
The week kicked off with a packed house for hometown boys Spoon and never let up. Standout performances from where we were standing came courtesy of Odesza, Best Coast, Leon Bridges, Circa Waves and King Tuff -- but every single act brought something special to the experience.
And Mazda brought something extra special to the Hype Hotel in the form of a brand-new car that could actually make music. Yes, you read that correctly. Thanks to the mind-boggling technology of Mogees, residents of the Hype Hotel could walk up to the Mazda car and touch it ... and make music! There's a moment in the video above (around the :50 mark) where you can see fans jamming on the car.
We had an amazing experience at the 2015 edition of the SXSW Music Festival thanks to Hype Hotel and Mazda!
Brought to you by Mazda, official automobile sponsor of #HypeON.