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JPNSGRLS, ‘Monarch Butterfly – Exclusive Video Premiere

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It’s no shocker Charlie Kerr wrote ‘Monarch Butterfly’ while studying acting in New York City. The JPNSGRLS frontman references the Big Apple in his lyrics, and beyond that, he spends the video — premiering today on — showing off his dramatic chops, flashing pained, strained looks as he sings about love and death like a man who’s experienced his share of both.

And that’s for good reason. As Kerr tells Diffuser, the lyrics were partially inspired by losing his friend Oliver to leukemia at a young age, and that’s why it’s his favorite tune on the Vancouver group’s ‘Sharkweek EP,’ available now on iTunes and due out on limited vinyl on Feb. 11.

“When it came to making a video I wanted the visuals to feel as passionate and bizarre as the lyrics of the song, so we decided to shoot just us performing in a blank white room,” Kerr says of the clip. “Funny thing is, we used the smoke machine so much that the fire department showed up to our set to kick us out and because the building was massive they sent like eight firetrucks!”

If they can stay out of trouble with the authorities, JPNSGRLS will release their debut full-length this spring. Click here for more info, and scroll down for a list of upcoming tour dates, all of which feature Light Organ labelmates Mounties and Rich Aucoin.

03/19 — Nanaimo, BC — The Queens
03/20 — Victoria, BC — Sugar
03/21 — Vancouver, BC — The Commodore
03/22 — Kelowna, BC — Habitat
03/24 — Nelson, BC — Spirit Bar
03/26 — Calgary, AB — Republik
03/27 — Edmonton, AB — Starlite
03/28 — Saskatoon, SK — Amigo’s

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