Lana Del Rey Named Face of Jaguar’s New Sports Car
Add one more to the 8,000 jobs created by surging luxury automaker Jaguar in the last few years. The newest gig goes to Lana Del Rey, who has been named the face of Jaguar in a new promotional campaign for the forthcoming F-Type model sports car. The singer is pictured poolside in a plunging white bikini and floppy hat in one picture for the campaign, which promotes the stylish ride that’s set to be revealed next month in Paris.
“Singer-songwriter Lana Del Rey will collaborate with Jaguar on the launch of the all-new F-Type, a two-seater sports car that is a vivid representation of the vitality of the Jaguar brand,” reads a press release from the company. “The allure of Jaguar is in large part due to its duality — a unique blend of authenticity and modernity, two values that we believe are shared with Lana in her professional achievements.”
Meanwhile, a previously unreleased Del Rey recording titled ‘Big Bad Wolf’ has surfaced online, reports the British music blog Soul Culture. The tune follows four other recently unearthed LDR tracks, adding to speculation that it may also be featured on the forthcoming ‘Paradise Edition‘ of the singer’s debut album, ‘Born to Die,’ which drops in November.