Lana Del Rey has been on a bit of a roll lately, what with her awesome Bobby Womack collaboration, her unforgettable 'National Anthem' video and the recent news that she's been named the face of a new H&M campaign. With all those great things going on, why is she so down in the dumps with 'Summertime Sadness?'

That's the title of the latest single unleashed from her 'Born to Die' album, and now she has a brand-new video to go along with it. Sharing a similar aesthetic as several other LDR videos, the 'Summertime Sadness' clip features a slew of grainy, vintage-looking home video footage of the singer sulking in the summer sun. It's helmed in a tag team effort by 'Fanboys' director Kyle Newman and 'Hesher' director Spencer Susser.

Watch the Lana Del Rey 'Summertime Sadness' Video