While Priory's "Weekend" is about enjoying your life, their new video for "Put 'Em Up" takes a more thought-provoking look at what it means to freely love.

Directed by Gentleman Scholar, the black and white video (above) follows the stories of three people who are trying to show their true selves to the world but are bound by societal norms. However, they quickly grow tired and run toward a big warehouse where they all strip down and show us who they really are. We then see more and more people do the same, becoming affectionate with each other. Without getting sexual, the video ends with a human pyramid made of everyone's nude bodies. (While the video is a beautifully shot visual, it might not be the most appropriate for your office.)

When we chatted with the band last month, Priory told us that they invited members of the LGBT community to participate in the video.

"In 10 minutes, you forget," Kyle Sears told us. "You really forget. I think it was the best kind of therapy for everybody. We all gave each other hugs at the end of the day. It felt good. We sat in a bar afterwards and were just silent for 45 minutes, just thinking about the day."

While the video is pretty timely considering that June was Pride Month and the recent Supreme Court ruling on same-sex marriage, Brandon Rush draws from more personal experiences when he wrote "Put 'Em Up."

"I wrote 'Put Em Up' a couple of years ago," he told NYLON. "It's a personal story about watching my brother struggle with being gay in a conservative and religious family. It didn't get any better for him when he joined the military. I'm happy that in the past couple of weeks our country has made a lot of progress in granting the LBGTQ community equality, but we all know we still have a long way to go. When we made the video, we wanted to show regular people doing regular things in an anonymous fashion until they came together in a place of mutual acceptance where everyone had a chance to be free to be whatever they were on the inside or outside."

"Put 'Em Up" is the latest single off the band's latest album, Need to Know.

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