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Windows Phone Nokia Lumia 2013 Commercial – What’s the Song?

'An Awesome Wave'
Infectious Records/Canvasback

Windows Phone’s new Nokia Lumia 928 is “the best smartphone low-light camera,” a recent ad suggests. The 30-second clip has been paired with ‘Fitzpleasure’ by British indie rockers Alt-J.

The track appears on their debut album, ‘An Awesome Wave,’ which dropped in May (U.K.) and September (U.S.) of last year. In a 2012 review, NME wrote that ‘Fitzpleasure’ is “a welcome injection of dirge, adding yet more sounds to the mix with rasping bass riffs and storming vocal.” According to the Guardian, the tune was “inspired by the prostitute Tralala in Hubert Selby Jr.’s novel ‘Last Exit to Brooklyn.’”

This isn’t the first time their music has surfaced in a TV spot. Last year, their song ‘Buffalo’ (feat. folk-rock trio Mountain Man) turned up on the soundtrack for ‘Silver Linings Playbook.’

Alt-J have a series of summer and fall tour dates lined up, including a number of festival appearances — Bonnaroo, Northside Festival, Pinkpop, Hurricane Festival, T in the Park, Osheaga, Lollapalooza, Bumbershoot and Rocking the Daisies, to name a few. Check out their Facebook page for the full itinerary.

Hear Alt-J’s ‘Fitzpleasure’ in the Windows Phone Nokia Lumia 2013 Commercial

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